Who we are
I started Fashionably Modest Asia (FMA) with one clear conviction: modest fashion is not limitation — it’s expression with intent.
FMA is more than a fashion event. It’s an aesthetic pulse point. A platform for designers, thinkers, and storytellers who believe that non body confirming fashion can still turn heads — with power, purpose, and presence.
We curate runway shows, launch regional talent, and build a new narrative around what it means to be visible, heard, and beautifully understated.
Here, modest fashion meets bold ambition.
Welcome to FMA.
Minimal exposure. Maximum presence.
— Andrew Tan, FMA
Andrew Tan, the founder of Kuala Lumpur Fashion Week and now FMA, brings over a decade of experience shaping Southeast Asia’s fashion narrative.
With FMA, he shifts the spotlight to modest fashion — not as a niche, but as a global force of elegance, purpose, and innovation.
Contact us
Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!